Thanks to Ashley and Antenna Mag Staff for the Press Love!

SonnyDigital of “Racks on Racks” Fame production rocking Civil Spring 2012. Undertakers. Celebrate the Difference.

Sonny has also produced for a plethora of Prolific artists including: Gorilla Zoe ,Soulja Boy,J.futuristic,Roscoe Dash, Wale,Yo Gotti,Future,YC,Juicy J,Travis Porter,Tity boy,Plies, Ace Hood and Rick Ross.

Thanks to Edge of Urge one of our favorite retailers who showed us some love on their press. Please check out the Edge of Urge family!

It is true, Nick Diaz is truly one of the more enigmatic fighters today, if not the most. Diaz is one who shuns the spotlight, because of its reliance on marketing versus him being a representative of the pure sport, doing it for the love. Socially awkward and regarded as a someone with antisocial, dark tendencies, it can be said that Diaz definitely Celebrates the Difference in his own way.

Is the quality of Countdown getting to be the same as 24/7? We will only have to see.

“Nick would take on anybody, anything, at any time. If he didn’t get the best of you, tomorrow you’d better be ready to do it again. He had some behavior problems, and also he had some gang problems. Gangs were trying to recruit him because he had a reputation of being tough and the gangs wanted to have him join up.” Tom Domench, Diaz’s 7th grade teacher. Sure, Tom, gang violence is a serious obstacle to overcome, but is it “fire alarm” serious?

“It’s an interesting connundrum that Nick is in, cause he truly doesn’t enjoy hurting people. He doesn’t want to be the guy that’s beating up other people. He doesn’t think it’s fun, but he does know that that’s his job, to win fights.” Cesar Gracie. We’ve heard from Diaz’s teachers, now where the fuck is his guidance counselor? It just sounds like he went into this whole ‘professional fighter’ gig without all of the relevant facts.

Thanks to our friend Switch from The Hundreds for featuring our Spring 2012 Collection on the Hundreds Feed.!

Spring collection will be hitting stores soon! We will have exclusive pieces on our web store as well…Be ready for Modern Rituals. Celebrate The Difference.  Here’s  our model wearing Old Souls tee with Roberstson shorts.